In late 2016, I joined Teslarati as a reporter and digital media consultant. I'm currently the VP of Business Development, leading strategic partnerships, content development, email newsletters, and subscription programs. Staying current on all elements of the media business is my top priority. We continuously adjust and position our company to best capture growth and improve the experience for our millions of readers. In my spare time, I talk about the future of mobility with industry leaders and share exciting stories with our audience.
Being a full-time student at the Daniels' College of Business, I regularly intertwine my professional experiences from AdaptBN and Teslarati into my daily coursework. This unique experience allows me to maximize my education and apply learnings in real-time at a business with customers around the globe.
Teslarati is an emerging media company covering all things related to Tesla, SpaceX, and Elon Musk. I manage various aspects of the business, core areas of focus are audience and revenue growth. Since joining the company, our audience has grown five-fold through diversified channels. In 2017, we launched the Teslarati Branded Content Studio, a division that helps tell exciting stories for cutting-edge brands. Now in 2018, we're developing a variety of D2C strategies to build a better relationship with our loyal audience and diversify our revenue streams. Specifically, we've launched a revenue-generating subscription product to our most loyal fans. Our subscription is currently available to a private audience and will be public by the end of 2018.
From September 2017 to July 2018 I started and ran a local news startup called AdaptBN. At AdaptBN I built a world-class technology stack and reading experience that rivaled national news sites. During operation, AdaptBN had an editorial team of four, several hundred subscribers, and produced hundreds of news pieces from on-the-ground reporting.